SALLY FARR, REALTOR®

Sally is dedicated to serving others. She began her career in service by working in assisted living homes for the elderly. In the early 90’s she purchased and operated her own beauty salon which she managed for the next twenty plus years. She has maintained that customer base over the years and has brought it to her real estate business. Sally became a licensed Realtor and joined RiverPoint in 1997. Her customers repeatedly praise her caring spirit and exceptional work ethic. She knows Jacksonville like the back of her hand having lived here since 1967. Ask her about any neighborhood in Jacksonville and she knows it well! Sally was recognized as a 5 Star Agent from 2005 to 2017 and enjoys a great deal of repeat business as customers understand her loyalty and always come back to her with their real estate needs.